Strategic Business Management

Categories: Masters Courses
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About Course

The course explains business strategy and also covers the following from a strategic perspective: Environment of business; Exploring global business and economics; Navigating the world of e-business; International Business; Management and organization; Performance Measurement as well as; Building customer relationships through effective Marketing.

What Will You Learn?

  • What is a business strategy.
  • How to create a business strategy.
  • Business strategy models.
  • Understand and analyze the key features of an industry and develop strategies that position the organization to optimize resources.
  • Identify and harness competitive and comparative advantages.
  • Understand global business.
  • Applying biblical principles to achieve business success.
  • Thinking outside the box.

Course Content

Week 1: Introduction to Strategic Business Management

  • Introduction to Business Strategy
  • What is Business Strategy
  • Quiz Business Strategy

Week 2: Business Strategy Models

Week 3-4: How to Develop a Business Strategy

Week 5: Disruptive Strategy

Week 6: Economics for Managers

Week 7: International Business

Week 8: The Divine Strategy

Week 9-10: Case Study: Chick-fil-A (Group Work)

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